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President
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Marketing & Activation Consultant
Senior Advisor
Senior Advisor
Chris has been at the forefront of sports and sponsorship brand marketing for over 30 years. He has worked with some of the biggest companies throughout Asia, Europe and the US, successfully guiding their sponsorship and brand building efforts. Companies like Lenovo, Samsung, adidas, Volkswagen & Capgemini have relied on his innovative and strategic efforts to successfully drive them to brand leadership through various high-level events such as the Tour de France, Asian Games and multiple summer and winter Olympic Games and torch relays. Chris also worked with various sport governing bodies and teams including the IOC, MLB, WTA, GAMMA & Arsenal FC to maximize their presence in the global marketplace.
The son of a former Olympian, Jim literally has Olympic blood in his veins. His intimate knowledge and experience with multiple Olympic organizing committees and Olympic torch relays has given him a unique perspective of global sport and luxury brand marketing from ground-level activation to the board room from India to Asia to the US and beyond. Jim has held senior management and consulting positions in marketing & PR for British American Tobacco, Volkswagen, Johnson & Johnson, Ferrari and Lamborghini, successfully operating throughout Asia Pacific and the Americas.
On the activation front, Michael got his start working on the organizational side of dozens of international bicycle stage races helping sponsors get their brand messaging in front of spectators throughout the US and China. From there, he gained extensive experience in sponsor activation on multiple Olympic torch relays consulting such high-level sponsors as Volkswagen Group China, Volkswagen Group Russia, Royal Bank of Canada & Trek Bicycles China. On the marketing side of things, Michael has successfully run his advertising and design studio for over 20 years creating award-winning print and digital assets for a wide range of clients in the US, Asia Pacific & Middle East.
Andrew’s experience and success stands tall in global sports marketing, sponsorship and development. He has worked closely with the IOC, FIFA World Cup, FIA endurance racing, IndyCar racing as well as 4 successful Olympic Games bids: Vancouver 2010, London 2012, Sochi 2014 and Paris 2024. He has successfully advocated for sports seeking to re-enter the Olympic program including golf and wrestling. He is currently advising World Lacrosse on their campaign to be included at the 2028 Games in Los Angeles. His deep understanding of the inner workings of the International Olympic Committee, international federations and national Olympic committees has also led to success as a senior advisor for the European Olympic Committee where he helped to create the European Games. Andrew has also held various senior leadership positions in motorsports including the FIA Touring Car and the FIA Endurance Racing Commissions.
With over 25 years working in the sports marketing industry in China, Marcus has made his home all over Asia, residing in Singapore, Hong Kong and Beijing among other places. He brings an insider’s knowledge and expertise in understanding the challenges and opportunities in the various markets he has explored. Among his many roles and accomplishments Marcus has held senior positions at Octagon, Infront Sports & Media and was the Head of Sports Marketing at adidas China from 2005 to 2011. As CEO of AC Milan Asia, Marcus helped kick off the global football giant’s grassroots involvement in China, overseeing their first mainland training academy in Shenzhen. In addition to his work with Stellar Partners, Marcus is currently contracted to act as Chief Commercial Officer of Shiseido WTA Finals Shenzhen 2019 to 2028.