We Are a Global Sports
Marketing Consultancy

Stellar Partners has over 100 years of accumulated sports and marketing experience throughout Asia Pacific, US and Europe. We provide customized consulting services to our client brands, rights holders and public authorities that includes brand strategy & sponsorship consulting, sports property development, national sports strategy & bid development, sponsorship activation & event management and luxury brand experiential marketing.

We Leverage the
Power of Sport

Stellar Partners has broad experience with global corporations, sports properties and international events including multiple Olympic Games and Torch Relays, FIFA World Cup, Tour de France, Asian Games and other key international events. We have consulted numerous brands across the globe, concluded deals with major digital media platforms and established long-term relationships with major sports federations.

We Stand at the Crossroads
of Business and Sport

Stellar Partners’ focus is on delivering the highest quality product and services to our clients. We find out where your marketing communications problems are and identify solutions. We take a full 360 degree long-term approach. Our bottom line is your bottom line: we are adept at crafting sales, marketing and digital strategies that improve brand health and accelerate market share.

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© 2022 Stellar Partners LTD

Marcus Kam

Senior Advisor

With over 25 years working in the sports marketing industry in China, Marcus has made his home all over Asia, residing in Singapore, Hong Kong and Beijing among other places. He brings an insider’s knowledge and expertise in understanding the challenges and opportunities in the various markets he has explored. Among his many roles and accomplishments Marcus has held senior positions at Octagon, Infront Sports & Media and was the Head of Sports Marketing at adidas China from 2005 to 2011. As CEO of AC Milan Asia, Marcus helped kick off the global football giant’s grassroots involvement in China, overseeing their first mainland training academy in Shenzhen. In addition to his work with Stellar Partners, Marcus is currently contracted to act as Chief Commercial Officer of Shiseido WTA Finals Shenzhen 2019 to 2028.